@inproceedings{6ab44e9d8e3143a1a04d92e14f74430d,
title = "Special infrared reflective pigments make a dark roof reflect almost like a white roof",
abstract = "Pigment colorant researchers are developing new complex inorganic color pigments that exhibit dark color in the visible spectrum and high reflectance in the near infrared portion of the electromagnetic spectrum. The new pigments increase the near infrared reflectance of exterior finishes and paints, thereby dropping the surface temperatures of roofs and walls, which, in turn, reduces the cooling-energy demand of the building. However, determining the effects of climate and solar exposure on the reflectance and the variability in color over time is of paramount importance for promoting these energy efficiency benefits and for accelerating the market penetration of products using the new color pigments.",
author = "William Miller and Loye, \{Kenneth T.\} and Andre Desjarlais and Hashem Akbari and Scott Kriner and Stephen Wiel and Ronnen Levinson and Scichili, \{Robert G.\} and Paul Berdahl",
note = "Publisher Copyright: {\textcopyright} 2004 ASHRAE.; 9th International Conference on Thermal Performance of Exterior Envelopes of Whole Buildings 2004 ; Conference date: 05-12-2004 Through 10-12-2004",
year = "2004",
month = jan,
day = "1",
language = "English",
series = "Thermal Performance of the Exterior Envelopes of Whole Buildings",
publisher = "American Society of Heating, Refrigerating and Air-Conditioning Engineers (ASHRAE)",
booktitle = "Buildings IX",
}